Once again, the United Church of Christ's inclusion-themed, 30-second TV commercial has been rejected by the broadcast networks and now cable network, Viacom.
The United Church of Christ's all-inclusive message has been deemed "too controversial."
2. Tell Your Friends
Broadcasters who use the public airwaves have a responsibility to operate in the public interest. Spread the word about our campaign!
Tell ABC to Open its Sunday Talk Show to Mainline Church Leaders
Over the years, Religious Right political leaders like Jerry Falwell, James Dobson and Pat Robertson have appeared on ABC’s This Week at the exclusion of other mainline religious voices.
Over last eight years, individuals like Jerry Falwell, Richard Neuhaus, James Dobson, Gary Bauer and Pat Robertson have appeared on the program. In fact, James Dobson and Gary Bauer have appeared three times each and Pat Robertson has appeared seven times.
But, in the same time period, leaders of the United Church of Christ, United Methodist Church, Presbyterian Church (U.S.A), American Baptist Church, Evangelical Lutheran Church in America, African Methodist Episcopal Church, Disciples of Christ and African Methodist Episcopal Zion Church, among others, have NEVER appeared. Why?
It is time to tell ABC to stop catering to the Religious Right. Tell ABC This Week to open its program to mainline religious leaders.
The Office of Communication of the United Church of Christ, Inc. is the media advocacy arm of the United Church of Christ, a
mainline Protestant denomination of over 1.3 million members. The United Church of Christ was the first voice to demand that
broadcasters who use the public airwaves have a responsibility to operate in the public interest. In the 1960s, the United Church
of Christ earned its place in U.S. broadcasting history by successfully challenging the license of WLBT-TV in Jackson, Miss,
for refusing to broadcast news and information about African Americans.